Past event…

Event Ended

City Hall-Showers Building, 401 N. Morton St., Bloomington, IN 47404

Ever wondered what it takes to be an entrepreneur?

The professional and personal challenges, the high and lows, the failures and the success?

Startup Weekend is a global grassroots movement of active and empowered entrepreneurs who are learning the basics of founding startups and launching successful ventures. It is the largest community of passionate entrepreneurs with over 1800 past events in 120 countries around the world in 2014.

The non-profit organization is headquartered in Seattle, Washington but Startup Weekend organizers and facilitators can be found in over 200 cities around the world. From Mongolia to South Africa to London to Brazil, people around the globe are coming together for weekend long workshops to pitch ideas, form teams, and start companies.

All Startup Weekend events follow the same basic model: anyone is welcome to pitch their startup idea and receive feedback from their peers. Teams organically form around the top ideas (as determined by popular vote) and then it’s a 54 hour frenzy of business model creation, coding, designing, and market validation. The weekends culminate with presentations in front of local entrepreneurial leaders with another opportunity for critical feedback.

Whether entrepreneurs found companies, find a cofounder, meet someone new, or learn a skill far outside their usual 9-to-5, everyone is guaranteed to leave the event better prepared to navigate the chaotic but fun world of startups. If you want to put yourself in the shoes of an entrepreneur, register now for the best weekend of your life!

Startup Weekend Bloomington November 2013 Resources

Starting a business is a huge undertaking that requires a diverse set of skills and the drive to turn an idea in to reality. Startup Weekend is a great forum to connect with speakers and local experts on everything from evaluating an idea through to pursuing funding and pitching to investors. Guest speakers & coaches include leaders in the startup community, business experts, angel investors, venture capitalists, financial and legal experts. Sign up now, tickets are going quickly!



Parking Information

Parking information for Startup Weekend Bloomington:

Can I go to Startup Weekend Bloomington?

Startup Weekend Bloomington is open to everyone of all ages.

Is this only for web/mobile/technology ideas?

All types of businesses are welcome at Startup Weekend, from small local business ideas to scalable concepts that can turn in to world wide products.

Will someone steal my idea? How do you prevent this from happening?

 If you’re very concerned, you can limit your pitch to the rough outline of the idea without giving away key information.  The longer answer is that this is not something worth worrying about . Unless you are confident your idea is a ‘key-in-hand’, easy-to-implement innovation that hasn’t yet been thought of (which it almost surely isn’t), the advantages gained from getting broad-based feedback and a strong team motivated by collective ownership far outweigh the remote risks of someone stealing and executing on your idea. The truth is that over 90% of ideas pitched at any given Startup Weekend have already been pitched – probably many times – in the past. This doesn’t imply that the idea isn’t a good one, but rather that what truly matters is how well you and your team execute the idea.

Can I come in with an operating business?

Yes, can attend, but you cannot pitch an operating business. Pitching is for idea stage only concepts without sales.

Can I get a ride to Startup Weekend Bloomington?

Possibly. The best option is to contact us at Transportation to and from somewhere around Bloomington is the easiest to arrange.

Will this take a lot of money, like for food & drinks?

This is one of the great things about Startup Weekend – Your ticket basically pays for all the awesome food you will be eating while at Startup Weekend.  We feed you 7 meals while you’re there, with a wide variety of selection.  If you have any special dietary needs, please indicate those when you buy your ticket, or email us at


Have a question? Don’t hesitate to contact us!



Nov 15
  • PizzaX Pizza!
  • Registration, Networking, and Pizza
  • Welcome, Intros, Instructions, Icebreaker Activity
  • Speaker - Gerry Hays
  • Pitches Start
  • Attendees vote for top ideas
  • Teams start forming and discussing ideas
  • Start to formalize teams and take an inventory of skills. Be honest, and direct about what resources and skills are needed for the weekend. You may stay and work as late as the venue will allow
  • Go Home!


Nov 16
  • Doors Open - Bagels for Breakfast
  • Arrive, simple breakfast & coffee
  • Announcements. Teams formed and setting up workspace for the weekend
  • Coaches arrive
  • Lunch
  • Call for needs & skills
  • Coaches help teams one-on-one. They are here to help!
  • Dinner
  • Mid weekend check-in, status reports, call for help
  • Finished for the day. You may stay and work as late as the venue will allow
  • Go Home!


Nov 17
  • Open - Bagels for Breakfast
  • Arrive, simple breakfast & coffee
  • Call for help (this is self motivated, so don’t be shy)
  • Coaches arrive
  • Lunch
  • Coaches arrive… ASK QUESTIONS
  • Gut check. Start prepping for presentations
  • Dinner
  • Judging & awards
  • Wrapup
  • After-Party!
Platinum Sponsors

Gerry Hays


Gerry has guided and taught countless individuals how to grow a business from a small college start-up to a technology company servicing some of the best brands and events in the world. He has provided an incredible amount of support, time and strategy to put together teams and resources poised to succeed. His understanding of brands, technology capabilities and product innovation have inspired many to become entrepreneurial warriors with keen vision and intuitive instinct.

Gold Sponsors

Travis Brown

Director of Strategic Initiatives for Indiana University   |   LinkedIn

Travis is a dynamic personality, with a mindset for strategic vision. He currently serves as Director of Strategic Initiatives for Indiana University, but also participates on the lecture circuit. Past engagements include serving as the Executive Director in the Office of Experiential & Applied Learning and Blue Sky Incubation Program at USF Polytechnic, and as the Entrepreneurial Innovations Manager at the Kelley School of Business Johnson Center for Entrepeneurship & Innovation.

Chris Martoglio

Cofounder and CEO of Blue Burro   |   LinkedIn

Chris has served clients for over 25 years. He specializes in helping organizations improve their competitive position by designing and implementing new processes, technologies and business models. He has consulted to over 100 businesses, governments and institutions around the world and is frequently retained as subject matter expert by several global consulting firms.

He has extensive knowledge and experience in business process improvement, change management, applying web technology to business processes, strategic sourcing, negotiations, outsourcing, capex program management, supplier management, policy compliance, benchmarking and document assembly. He has helped clients in the utility, food, education, telecommunications, energy, childcare, non-profit, maintenance services, technology, advertising, submetering, and construction industries as well as numerous local, state, federal and foreign governments.

He has overseen the creation of over a dozen complex web applications, and two subscription-based web and mobile applications

Silver Sponsors

Steve Bryant

Executive Director, Cook Center for Entrepreneurship at Ivy Tech   |   LinkedIn

Experienced networker within multiple industries in the State of Indiana and beyond. Adept at connecting people working on new technologies, business ideas or new ventures with resources to grow their business.

Strong communication and relationship management skills with a positive attitude and humorous disposition.

Relationship management, collaboration, partnership development.

Troy Phelps

Business Advisor for the SBDC

Troy Phelps, Business Advisor for the West Central Small Business Development Center, is working out of the downtown Bloomington SBDC office. Troy specializes in accounting and brings with him significant experience in the banking, medical, and insurance industries. In addition, Troy has started three businesses of his own in the past and understands first- hand the challenges of owning a business. He previously worked for the SouthCentral SBDC office and, during his tenure there, counseled with over 200 clients. Furthermore, through a partnership with Ivy Tech Community College, he instructed Quickbooks classes for several semesters and is a certified Quickbooks ProAdvisor.

Katie Birge

Director at Bloomington Technology Partnership   |   LinkedIn

Technology researcher and tech/startup advocate interested in creative environments, technology, and how to bring tech jobs to the Midwest.

Specialties: Social media campaigns, problem solving, focus group facilitation, creative environment design, research, project management, copywriting

Chris Borland

Founder at WhimMill LLC and FeetHere LLC   |   LinkedIn

Chris is an IU grad that came for school and made Bloomington his home, 30 years ago. He has 2 decades of experience leading R&D teams in innovative projects at IU and at three tech startups. At IU Chris lead projects researching radical-pair based sensor systems in animals. Later Chris was a founding partner, President/CTO of Information in Place (now WisdomTools) and spear-headed the development of several AR/location based training systems and multiple educational gaming applications. Chris left WisdomTools in 2010 to create one of his current ventures, WhimMill, a company that seeks to infuse fun into innovative location-based apps and place-enhanced products and services. Most recently he spends his time on his newest company FeetHere, a foot traffic marketplace for mobile advertising.

Rick Dietz

IT Director at City of Bloomington, IN   |   LinkedIn

Rick Dietz is a partner at Cardinal Spirits and a Co-Founder of Stranger's Hill Organics. Mr. Dietz was at the very first Startup Weekend Bloomington in 2008, and is also a founder & board member of the Humanetrix Foundation. Mr. Dietz has received numerous honors & awards, including:

-->10 Under 40 Award, by the Greater Bloomington Chamber of Commerce July 2011

-->Mayor's Award for Civic Engagement, Honorable Mention, City of Bloomington December 2004

Jared Beard

Owner of   |   LinkedIn

Owner of Mr. Beard consults on marketing & social media, Web Development, Business IT Process Management, Application Development, IT Consulting.

Cedric Savarese

Founder, CEO Veer West LLC /   |   LinkedIn

Cedric is a French expatriate. He started Veer West and FormAssembly in 2006. He enjoys writing code, crafting UI, and helping out users. Outside the office, he likes spending time with his family and building things in his backyard.

Bari Bendell

Doctoral Student, Kelley School of Business at Indiana University

Bari Bendell is pursuing a PhD in the Kelly School of Business. She has a Masters in of Public Policy from the University of Southern California, and a Bachelor's degree from Bryant University. Bari has worked at the U.S. Government Accountability Office and at Accenture Consulting.

Danise Alano-Martin, EDFP

Economic & Sustainable Development Director   |   LinkedIn

Danise serves on the board of directors for Downtown Bloomington and helps educate the public and facilitate a strong downtown. She also serves as the Governance Committee Chair on the board of directors on the Lotus Education & Arts foundation.

Denise is involved with multiple organizations such as the Bloomington Urban Enterprise Association, the Hutton Honors College Alumni Association, and Humanetrix.

Danise is a Certified Economic Development Finance Professional (EDFP), licensed by the National Development Council.

Media Sponsors
Matthew Burris
Jessica Falkenthal
Sola Lawal
Jamie Bass
Meghan Turner
Upcoming Events